Program Outline
About this Program
Storytelling is one of the most powerful communication tools leaders and professionals can use to influence, engage and inspire others. This practical workshop explores how storytelling can be used in business to communicate ideas clearly, build connection and bring messages, data and vision to life.
Participants learn techniques to craft compelling stories that strengthen communication, improve persuasion and enhance their ability to explain concepts, lead change and engage audiences more effectively.
Like all People Tank programs, the workshop is practical, interactive and designed for immediate workplace application, with opportunities for reflection, discussion and real-world learning throughout.
Program Topics
Module 1: The Power of Storytelling
• Understanding the neuroscience of story
• Research into storytelling effectiveness.
Module 2: Found Stories
• Stories coming naturally
• Using our own experience
• Other triggers for story opportunities.
Module 3: Story Structure
• The five key components of a corporate story
• Crafting a story for a corporate outcome.
(Full day) Module 4: Story Showing
• Non-verbal communication in storytelling
• Rehearsed and spontaneous gesture.
(Full day) Module 5: Practice Lab
• Intensive practice and coaching
• Crafting and delivering a story for real-life scenario.
Delivery Options
• This is a half-day or a 1-day course.
• The 1-day version includes intensive practice and coaching, plus story showing module
Audience
• Everyone who wants to communicate better in the course of their work. Which is most of us. Whether you are an individual contributor, team member, CEO, or consultant. We can all benefit from bringing stories to life in our meetings, conversations and presentations.
Key Outcomes
By completing this course, you will learn how to:
• Understand the neuroscience behind storytelling’s impact
• Find and build stories for corporate outcomes
• Include the key components of an effective story
• Build your ability to persuade using metaphor and story
• Engender empathy and perspective from your audience
• (Full-day version) develop non-verbal story showing skills.
Why Choose Us?
People Tank partners with organisations to design human-centred, future-ready leadership capability that drives real behavioural change.
Who we partner with
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